Audi R8

2007-12-03

Panel of experts decides:
The Audi R8 is "SportsCar 2007"

Only pure-bred sports cars are crowned “SportsCar” of the year by a panel of experts in the Autobild SportsCars monthly magazine. Following its victory in the March 2007 issue, the Audi R8 has now been awarded top place overall, and has thus secured the title of “SportsCar 2007”, one of the German car industry’s most sought-after awards.


The trophy was presented to Werner Frowein, Managing Director of quattro GmbH, during the magazine’s “Race Night”, which formed part of the Essen Motor Show. The Audi subsidiary was responsible for developing the 420 bhp mid-engined R8 sports car, which it also manufactures. The R8 is hand-built at quattro GmbH in Neckarsulm.

Together with the TÜV Rheinland inspection authority, members of the magazine’s panel conduct demanding on-road tests on an ongoing basis to assess the qualities of the very latest sports cars. They then present their favourites as the monthly winners in each new issue. At the end of October, the jury cast a discerning eye on the twelve winning vehicles at the Contidrom test circuit in Hanover.

The experts’ concluding remarks: “The Audi R8 wins because it is currently the most complete vehicle with the hottest body in the sports segment and, despite being a newcomer, displays no serious weaknesses.”

Lamborghini Reventon

AL 27/2007 ENG
Sant’Agata Bolognese/Frankfurt, September 11th 2007
Press Release
Automobili Lamborghini presents the new Lamborghini Reventón at the Frankfurt Motorshow 2007
The most extreme
The essence of the marque: just 20 examples of a design masterpiece
Clearly a Lamborghini, but nothing quite like it. A super car without equals: the Lamborghini Reventón is a road vehicle with an extreme specification and, at the same time, a limited edition masterpiece – a coherent style, angular with sharp lines, inspired by the very latest aeronautics.
With just 20 produced, each 1 Million Euro (without taxes) Lamborghini Reventón is a symbol of extreme exclusivity, yet still offering the extraordinary performance that makes the Reventón so unrivalled: under the completely autonomous design, the Reventón possesses the entire technical and dynamic competence of the twelve cylinder Lamborghini.
Lamborghini prides itself on being the extraordinary manufacturer of extreme super sports cars without compromise. Sensuality and provocation characterise every Lamborghini, with an aggressively innovative style. “However, the Reventón is the most extreme of all, a true automotive superlative. Our designers at the Lamborghini Style Centre took the technical base of the Murciélago LP640 and compressed and intensified its DNA, its genetic code,” affirms Stephan Winkelmann, President and CEO of Automobili Lamborghini S.p.A.
Automobili Lamborghini S.p.A.
Communications and ArtiMarca Director
Dominik Hoberg
dominik.hoberg@lamborghini.com
Communications Department and ArtiMarca
Rita Passerini
rita.passerini@lamborghini.com
Press Office – Italy and Southern Europe
Clara Magnanini
clara.magnanini@lamborghini.com
Press Office – Northern Europe
Claudia Schneider
claudia.schneider@lamborghini.com
Museum
Cristina Guizzardi
cristina.guizzardi@lamborghini.com
Via Modena, 12
40019 Sant’Agata Bolognese
Telefono +39 051-6817716
Telefax +39 051-6817737
www.lamborghini.com
Born in Sant’Agata Bolognese
The Lamborghini Reventón has been entirely designed in Sant’Agata Bolognese, the original birthplace of the Lamborghini and the native home of every super car born under the sign of the bull. The design drawn up in Lamborghini’s Centro Stile (Style Centre) is fine-tuned in close collaboration with the Lamborghini Research and Development Department. Thus, the Reventón is not only “haute couture” but it also stands out for its elevated dynamism whilst being entirely suitable for every day use.
The Lamborghini Reventón is not destined to remain a one-off. A total of 20 Lamborghini friends and collectors will be able to own this extraordinary car and, naturally, enjoy the incomparable pleasure of driving it.
The name Reventón has been chosen according to Lamborghini tradition. Reventón was a fighting bull, owned by the Don Rodriguez family. It is included in the list of the most famous bulls ever and is known for killing the famed bullfighter Felix Guzman in 1943.
Inspired by the fastest airplanes
The present day Lamborghini models are distinguished by the clear language of their shape. The coherent proportions of the Murciélago and Gallardo highlight their power and dynamism. Sharp edges, precise lines and clean surfaces: these are ingredients of a style reduced to the essential. Each element is created exactly according to its function; ornaments and decorations are totally foreign to a Lamborghini.
With the Reventón the Centro Stile designers have coherently developed this philosophy, inspired by another sphere where speed and dynamism reign absolute: modern aeronautics, responsible for the fastest and most agile airplanes in the world. This has created an extremely precise, technically striking style with a new vitality: interrupted lines and contorted surfaces create a fascinating play of light, giving the car incredible movement.
Made of carbon fibre and precision
Although it is based on the extraordinarily successful Murciélago LP640, the exterior design of the Reventón is completely new. Just like the base model, the exterior is made of CFC, a composite carbon fibre material, which is as stable as it is light. The exterior components are glued and fixed to the body comprised of CFC and steel.
The front is characterised by the acute angle of the central ‘arrow’ and by the powerful forward-facing air intakes. Although they do not supply air directly to the turbine like an airplane, bearing in mind the 650 hp, an abundant volume of air is necessary to cool the carbon brake disks and the six cylinder callipers.
Characterised by coherent functions
Naturally, both doors on the Reventón open upwards – since the legendary Countach this has also been a symbol of the V12 Lamborghini product line. With their asymmetric configuration, the large air intakes below the doors provide an example of the extreme coherence with which a Lamborghini fulfils its function: on the driver's side it is large to increase the flow of oil to the radiator. On the passenger’s side of the vehicle, the air intake is flat because in this case, it only has to ensure the flow below the floor. The aerodynamically optimised flat floor structure terminates at the rear with a diffuser featuring an accentuated shape. This guarantees excellent road grip and stability even at 340 km per hour.
In spite of the extreme and innovative language of its shape, the Reventón not only maintains all the strong features of the Murciélago LP640, but also offers further amelioration in terms of aerodynamics, the important engine cooling system, the air intake system and brakes. The airflow and the section of the variable geometry air intakes of the engine and the rear spoiler (also adjustable) have been modified.
Owners of the 20 examples will be able to test the performance of his or her Lamborghini in person.
Perfected to the ultimate detail
The engine hood made of glass laminate with open ventilation slits offers a glimpse of the beating heart of the twelve cylinders of the super car. The glass also features the
marked arrow angle that characterises the design from the front to the rear spoiler. The Lamborghini designers’ love for detail is beautifully illustrated by the fuel tank lid: a small mechanical work of art, achieved by milling a solid aluminium block.
The combination lights transform the incisiveness of the design into light: the front features the most modern light-emitting diodes alongside Bi-Xenon headlights. Seven LEDs ensure continuous daylight while there are a further nine diodes for the indicator and hazard lights. Another technical innovation is found in the rear light LEDs. Because of the high temperature in the rear low part of the car, special heatproof LEDs are used for the indicator and hazard lights, stoplights and rear lights with a triple arrow optical effect.
A new body colour
Naturally, such a refined language of shape also demands an extraordinary colour. For the 20 examples of the Reventón, the designers from Sant’Agata Bolognese have created a totally new hue: Reventón, a mid opaque green/grey without the usual shine. However, thanks to the metallic particles, in the daylight this colour tone features surprising depth.
Opaque and brilliant colours for the wheel rims
This play of opaque and lustre is also featured on the wheel rims, especially created for the Reventón. Opaque carbon fins are screwed onto the black aluminium spokes, not only creating a visual effect with the precision of a surgeon’s scalpel, but a turbine effect also ensures optimum cooling for the powerful ceramic brake disks.
TFT display similar to an airplane
The same innovative force applied to the exterior design characterises the cockpit of the Reventón. Designed and created using Alcantara, carbon, aluminium and leather that comply with the top quality standards, the interior is inspired by the next generation cockpits: just like in modern airplanes, the instruments comprise three TFT liquid crystal displays with innovative display modes. At the touch of a button, the driver can choose from two vehicle information display modes. The instruments are housed in a structure milled from a solid aluminium block, protected by a carbon fibre casing.
The G-Force-Meter is also completely new: this display shows the dynamic drive forces, longitudinal acceleration during acceleration and braking, as well as transversal acceleration around bends. These forces are represented by the movement of an indicator on a graduated 3D grid depending on the direction and intensity of the acceleration. A similar instrument can be found in the airplanes. Formula One teams also use a similar device to analyse dynamic forces.
Customisable instruments
The instrument on the left of the speedometer associates the number of revolutions in the form of a luminous column with the display of the selected gear. Finally, every Reventón is equipped with a robotised e.gear controlled by two small levers under the steering wheel.
By simply pressing a button, the driver can switch to the second, quasi-analogical display, where the classic circular instruments, speedometer and engine speed indicator are configured in an equally innovative way and transformed into luminous pilot lamps with varying colours. The G-Force-Meter naturally remains at the centre in this display mode.
Electronic system developed entirely by Lamborghini
All this is possible thanks to the fact that the entire electronic platform of the Reventón, together with all the control devices, has been autonomously developed by the Lamborghini experts.
The same process for integrating the electronic displays in the car was applied to the Lamborghini Engineering Department.
From the conception of the very first radical ideas, the entire Reventón has been developed in Sant’Agata Bolognese thanks to tight teams of remarkably creative experts. An extremely refined and efficient process was employed: CAD design and development, creation of the prototype in the Prototype Department, all carried out under the constant supervision of the Research and Development Department’s technicians and testers.
Atelier of creativity and high efficiency
Inaugurated in 2004, the Centro Stile is dedicated to design and characterised by a high degree of efficiency: an “atelier” of creators, designers and prototype constructors, who encapsulate the Lamborghini culture and spirit by using their remarkable skills to create aesthetic innovation.
The Centro Stile is located in a 2,900 square two-storey building. The large pavilion houses two test floors and related production and analysis equipment, while other rooms are set aside for the most advanced computerised workstations for designers and a style-model construction workshop. The Centro Stile is also closely linked to the nearby Engineering Department: the direct line between the Lamborghini development departments guarantees that ideas rapidly become reality.
Creativity and production under the same roof
The Lamborghini Reventón is a practical illustration of the streamlined functionality and efficiency characterising the Centro Stile: it took less than a year to progress from the first ideas to the finished car. The complete design process from the first sketches on paper, to three dimensional computer models with 1:10 or 1:4 scale, right up to the real size prototype is organised around streamlined, fast, efficient work groups. Thanks to the Centro Stile, for the first time in its history, Lamborghini is now able to create its own style philosophy in-house without having to rely on any external collaboration.
The 20 units will be manufactured in Sant’Agata, using a production process characterised by artisan perfection and rigorous quality standards.
A masterpiece with tested technology
The technology found in the Murciélago LP640 has not been modified. The engine in the LP640 forwards is the classic twelve-cylinder engine with 6.5 litre displacement. Only for this car, Lamborghini guarantees, an astounding 650 HP (478 kW) at 8,000 revolutions per minute (rpm). The huge torque, equal to maximum 660 Nm, ensures a powerful switch from any number of revolutions: even the slightest pressure on the accelerator is spontaneously transformed into thrust. The robotised e.gear changes gear faster than even the most expert driver. In addition, the permanent Viscous Traction four-wheel drive system ensures that every force is constantly translated into movement.
As in the original Murciélago LP640, the Reventón accelerates from 0 to 100 km/h in just 3.4 seconds, with a maximum speed over 340 km/h.
Born to become a legend
Since its foundation, Lamborghini has been a creator of trends in the world of sports cars and has always manufactured cars with an absolutely unmistakable character. Models such as the Miura or Countach, for example, were veritable forerunners and rapidly acquired the status of timeless classic cars. From the moment they are launched, every new Lamborghini promises to become a legend, destined to become a sought-after and precious possession.
With the Lamborghini Reventón, Lamborghini has done it again; it has created an unequalled super car; the perfect synthesis between the exclusivity and appeal of a limited edition design masterpiece, and the dynamism and driveability of a standard sports car. Thus, the Lamborghini legend is further enhanced by another, stylish future classic.
Lamborghini Reventón
Technical data
Frame
High strength tubular steel structure with carbon fibre components.
Bodywork
In carbon fibre, except roof and door external panels (steel)
Steering
Type
Mechanical (rack and pinion) power-assisted
Right-hand turning circle
12.55 m (41.17 ft)
Wheels and tyres
Front
245/35 ZR 18
Rear
335/30 ZR 18
Engine
Type
12 cylinders at 60°
Bore and stroke
88 mm x 89 mm (3.46 in x 3.50 in)
Displacement
6496 cc (396.41 in3)
Compression ratio
(11 ± 0.2):1
Maximum power
650 HP (478 kW) at 8000 rpm (guaranteed through the engine selection)
Maximum torque
660 Nm (487 lb-ft) at 6000 rpm
Engine position in vehicle
Longitudinal central-rear
Cylinder heads and engine block
Aluminium
Intake system
Variable geometry with 3 operating modes
Timing
4 valves per cylinder, 4 overhead camshafts
Timing gear transmission
2 chains
Continuous timing variator (int. and ex.)
Electronically controlled
Ignition system
Static type ignition system with individual coils (one for each spark plug).
Firing sequence 1-7-4-10-2-8-6-12-3-9-5-11
Fuel system/injection
Lamborghini LIE electronic engine control unit, multipoint, sequential timed, DRIVE BY WIRE
Lubrication system
Type
Dry sump
Recovery pumps
2 gear pumps
Delivery pump (high pressure)
1 gear pump
Cooling system
Type
Liquid cooled, with pressurized circuit
Transmission
Type of transmission
Permanent all-wheel drive with Viscous Traction system
Gearbox
6-speed mechanical gearbox
Clutch
Dry single disc
Clutch disc diameter
272 mm (10.7 in)
Transmission ratios
Gearbox:
Ist
1:3.091
IInd
1:2.105
IIIrd
1:1.565
IVth
1:1.241
Vth
1:1.065
VIth
1:0.939
Reverse
1:2.692
Brakes
4 self-ventilated rotors with pedal control, hydraulic transmission with dual independent circuits, one for each axle with vacuum servo.
ABS antilock device + DRP function.
Steel brake lines
Front rotor
Ø 380 x 34 mm (14.96 in x 1.34 in)
Front calliper cylinders
N. 8 (32-28 mm/32-28 mm)
(1.26 in-1.10 in/1.26 in-1.10 in)
Rear rotor
Ø 355 x 32 mm (13.98 in x 1.26 in)
Rear calliper cylinders
N. 4 (40-44 mm)
(1.57 in-1.73 in)
Ceramic rotors system (Optional)
Front rotor
Ø 380 x 38 mm (Ø 14.96 in x 1.5 in)
Front calliper cylinders
N. 6 (32-36-38 mm) (1.26 in-1.42 in-1.5in)
Rear rotor
Ø 380 x 38 mm (Ø 14.96 in x 1.5 in)
Rear calliper cylinders
N. 6 (32-36-38 mm) (1.26 in-1.42 in-1.5in)
Handbrake
Mechanical, acting on rear wheels
Suspension
4-wheel independent articulated quadrilateral system. Hydraulic shock absorbers and coaxial coil springs. Suspension with dual front and rear struts, antiroll, antidive and antisquat bar.
Performance data
Top speed
340 km/h (211.3 mph)
Acceleration 0-100 km/h (0-62 mph)
3.4 s (before: 3.8 s)
Dimensions
Wheelbase
2665 mm (104.92 in)
Total length
4700 mm (185.04 in)
Total width
2058 mm (81.02 in)
Total height
1135 mm (44.69 in)
Dry weight (no fuel and no liquids)
1665 kg (3670.7 lb)
Front trackwidth
1635 mm (64.37 in)
Rear trackwidth
1695 mm (66.73 in)
Front overhang
1080 mm (42.52 in)
Rear overhang
955 mm (37.60 in)
Maximum overall width with external rear-view mirrors
2215 mm (87.20 in)
Liquid capacities (litres)
Engine oil
12 litres (3.17 gal)
Gearbox oil
3.5 litres (0.92 gal)
Front differential oil
1 litre (0.26 gal)
Rear differential oil
2.5 litres (0.66 gal)
Cooling circuit
15 litres (3.96 gal)
Consumption (according to DIR 1999/100/CE)
Urban
32,3 l/100km
Extra-urban
15,0 l/100 km
Combined
21,3 l/100 km
CO2 emissions
495 g/km

The Audi A3 Cabriolet

Open for sport
The Audi A3 Cabriolet

Sporty, elegant, emotion-packed – the new Audi A3 Cabriolet is making its appearance in perfect time for spring 2008. The open-top Audi A3 is the premium option in the compact class. It offers the sporting genes of the A3 coupled with the uncompromising quality that distinguishes every Audi model. There are four engines to choose from, together with an extensive range of individual equipment options. Sales commence in Germany at the start of February 2008.

Audi convertible models generally sport a classic fabric top – and in the case of the Audi A3 Cabriolet this feature lends its profile a note of harmonious elegance and coupé-like sportiness. Its soft top is notable for its light weight and excellent fit. It can be opened hydraulically in just nine seconds; when open, it takes up very little space. The hood is available in semi-automatic and fully automatic versions, in the latter instance as a specially soundproofed acoustic hood.

The body structure of this premium convertible from Audi contains a high proportion of high-strength, ultra-high-strength and hot-formed steels, as well as a large number of reinforcing measures that provide maximum rigidity and crash safety. Inside, the accustomed uncompromising build quality, attractive design and exemplary ergonomics create an atmosphere of sporting elegance. There is ample space here for four occupants. The rear seat backs can be folded down, increasing the luggage capacity from 260 to 674 litres – whether the hood is up or down!

The A3 Cabriolet is being built in four engine versions – two petrol and two TDI. They combine ample power with impressive efficiency. All of them are direct injection units with turbocharging. The performance range extends from 77 kW (105 bhp) to 147 kW (200 bhp). As an option, the innovative S tronic dual-clutch gearbox takes charge of applying the engine's power to the wheels.

The Audi dynamic suspension lends the A3 Cabriolet superior agility. It comes complete with responsive electromechanical power steering, which consumes very little energy. The four-link rear suspension combines superb comfort with sporty handling properties. As well as the standard suspension, there is also the option of sports suspension.

Audi is offering the Audi A3 Cabriolet in the Attraction and Ambition equipment lines. In both cases its equipment specification is extensive and the Ambition line includes 17-inch aluminium wheels, sports suspension and sports seats, among other features. An S line exterior package and S line sports package are available from quattro GmbH.

The exterior design

There are many arguments in favour of the classic soft top as featured on Audi convertible models. One of them is evident at first sight: the harmonious proportions. Thanks to the hood's compact folding design, Audi's designers were able to create a four-seater with appealing lines. With the roof open, the Audi A3 Cabriolet looks compact and light; with the roof closed, it radiates the elegance of a coupé. Measuring 4,238 millimetres in length, 1,765 mm in width and 1,424 mm in height, it ranks among the sporty compact models in its competitive field.

The strong presence of the A3 Cabriolet is typical of the Audi brand. The interplay between its surfaces lends the body the character of a sculpture; these lines are framed by the forward urge of its lines. The horizontal dynamic line above the sill and the ascending shoulder line create the impression of a more elongated body.

The face of the A3 Cabriolet is dominated by the large single-frame grille, but the headlights are also an eye-catching feature. The precision of their design gives visible expression to the perfectionism of the brand with the four rings. They can be supplied optionally with xenon plus lights, which can operate in tandem with the dynamic adaptive light technology. The "wing" – a chrome vapour-coated wing-shaped contour – has become established as a characteristic Audi element; its form varies depending on the type of headlight.

The daytime running lights in the form of an integral light strip – an important safety feature at Audi – comprise seven white light-emitting diodes in conjunction with the xenon plus units. Similarly to the headlights, the rear lights of the A3 Cabriolet are of a flat, broad design. Their technology is based on fibre optic rods, but the visual effect is of two radiant rings that clearly distinguish the car as an Audi even after dark.

When viewed side-on, the athletic physique of the Audi A3 Cabriolet is clearly in evidence. The striking wheel arches accommodate large wheels: in the case of the Attraction equipment line, 16 inches in diameter. The Ambition version has 17-inch wheels made from cast aluminium. 18-inch wheels from quattro GmbH are available as an option. Audi supplies the A3 Cabriolet in 15 paint colours that can be combined with three hood colours – black, blue and red.

The hood and body

Audi has remained faithful to its successful line: the new A3 Cabriolet likewise has a classic fabric top. This blends in perfectly with the original, authentic idea of open-top driving and the feeling of carefree agility. The hood keeps its shape thanks to the mechanically moved metal linkage, which assures an excellent close fit, perfect tightness and the silhouette of a coupé. A large, heated glass rear window affords a good view to the rear.

Audi can supply the fabric top in two versions – the semi-automatic soft top and the fully automatic acoustic hood. In both cases the hood is moved by a high-pressure pump with two hydraulic cylinders. They open the large soft top in an extremely rapid nine seconds. This means that even a short stop at traffic lights is long enough to complete the process.

When lowered, the hood is folded up in a Z-pattern so that it takes up a minimum amount of space. The header – a board at its front edge – comes to rest on top, basically flush with the body, with the result that the structure needs neither a tonneau cover nor a cover flap. The folded hood is set down in a compact sheet steel compartment that reduces the luggage compartment capacity only very slightly. The high-performance kinematics mean that the acoustic hood can also be opened and closed at speeds of up to 30 km/h – a big advantage in terms of convenience when driving in urban traffic. The process is controlled by a switch on the centre console; the hood can also be opened and closed conveniently from outside the car, via the ignition key in the door lock.

The fully automatic soft top takes the form of an acoustic hood. Between the outer skin and the inner lining there is a synthetic fibre mat that further improves thermal insulation and soundproofing – at a speed of 140 km/h it is only 1 dB (A) louder inside the Audi A3 Cabriolet than in the A3. If only the front seats are occupied, a wind deflector can be erected above the rear bench seat in a few simple steps from one side of the vehicle.

High-strength steel: low weight and maximum rigidity

An extensive package of measures gives the body of the A3 Cabriolet its rigidity, and this open-top Audi drives with the same standards of precision, agility and comfort as the A3 with permanent roof. 45 percent of the bodyshell is made from high-strength steels, while nine percent in fact consists of ultra-high-strength steels, combining low weight with maximum rigidity. The roof frame and roll-over bar incorporate hot-formed steels for maximum safety.

Reinforcing profiles are integrated into the side sills and vehicle floor. V-pattern steel profiles additionally reinforce the forward structure and rear end, and there is a capsule with another reinforcing frame beneath the engine compartment. There are high-strength panels in the B-posts.

A box-shaped structure made from high-strength sheet steel separates the passenger compartment from the luggage compartment. The roll-over bars of hot-formed steel tubing are bolted into this structure. Similar high-tech tubes serve to reinforce the A-posts internally. Head/thorax side airbags are integrated into the backs of the front seats. In the event of a rear-end collision, the Audi integrated head restraint system promptly cushions the head and upper body.

The interior

The interior of the Audi A3 Cabriolet radiates an air of sporting elegance; its materials, Audi's accustomed uncompromising build quality and its design accentuate the premium character of this new convertible model. Calm lines border its large surfaces. The four round air vents and the side knee cushions on the centre console's struts are reminiscent of the Audi TT.

It is a matter of honour for Audi to maintain the perfect standards of ergonomics that it has pioneered. The speedometer and rev counter's red needles sweep across dials in a sporty black. On the Ambition equipment line, the A3 Cabriolet is supplied with a three-spoke leather sports steering wheel. Multifunction keys are available as an option, and the S tronic transmission features shift paddles. The switches adopt an organic, ergonomic design. The two navigation systems available use an operating logic adopted from the superior MMI concept as familiar from Audi's large car lines.

Audi offers a broad range of options for the seats. On the Ambition line, both front seats are sportily contoured. An electric four-way lumbar support is available as an option, as is heating for the front seats or all four seats.

The interior: that free, open-air feeling

The classic convertible character that the fabric top creates in the open-top A3 can also be detected in the way the interior space is used. The windscreen is as upright as on the A3 with permanent roof, creating an unobstructed, airy impression of openness – unlike many competitor concepts with a steel roof, where the windscreen lies flatter. Because the folded hood occupies little space, it has not been necessary to move the rear bench seat further forward. This leaves ample legroom at the rear, thanks in part to the long wheelbase of 2,578 millimetres.

Another of the Audi A3 Cabriolet's major strengths in everyday use is its variable luggage compartment. The rear seat backs, split 50:50, can be released from the luggage compartment. The wide, high through-loading space that is created increases the luggage capacity to 674 litres and the load area length to 150 centimetres – ample even for large items of sports equipment. In the standard arrangement the luggage compartment has an ample capacity of 260 litres, whether the hood is open or closed.

The drivetrain

The A3 Cabriolet is being built in four four-cylinder engine versions, two of them petrol and two diesels. All of them are turbocharged direct injection engines – their designations TFSI and TDI embody technological combinations that blend impressive output with high efficiency. TFSI technology demonstrated its potential over many years in the realm of motor sport – the sports prototype R8 won the Le Mans 24 Hours five times between 2000 and 2005. The Audi R10 TDI added to the string of successes in 2006 and 2007 with its immensely powerful V12 TDI.

The new A3 Cabriolet is available with a choice of two TDI engines – a combination with which Audi already established a trend in 1995; back then, the 1.9 TDI became the first diesel engine in the world to be used for powering a convertible. In the A3 Cabriolet, the smaller of the two four-cylinder engines musters up an output of 77 kW (105 bhp) and a hefty 250 Nm of torque at just 1,900 rpm from a swept volume of 1,896 cm3. The speedometer needle takes 12.3 seconds to pass the 100 km/h mark, and the top speed is 185 km/h. This diesel version uses just 5.1 litres of fuel per 100 km. The A3 Cabriolet 1.9 TDI is available with a five-speed manual gearbox.

The new 2.0 TDI with its displacement of 1968 cm3 displays the strengths of the TDI concept in an evolutionary interpretation – it runs efficiently, powerfully and very quietly. The four-valve engine, which is equipped with two balancing shafts, has been fitted with a newly developed common rail system. Its turbocharger has variable vanes for greater responsiveness and the pistons have acquired an optimised geometry that further enhances the efficiency of the combustion process.

The two-litre engine develops 103 kW (140 bhp). Between 1,750 and 2,500 rpm it generates 320 Nm of torque – enough to accelerate the A3 Cabriolet from 0 to 100 km/h in 9.9 seconds and up to a top speed of 204 km/h. The 2.0 TDI is content to clock up 100 kilometres on an average of just 5.3 litres of fuel and its emissions already undercut the limits of the future Euro 5 standard. As an option, Audi can supply the high-tech S tronic transmission instead of the manual six-speed gearbox.

Petrol direct injection: injection pressure boosted to 150 bar

The newly developed 1.8 TFSI produces 118 kW (160 bhp) and 250 Nm, the latter across an engine-speed range of 1,500 to 4,200 rpm. An adjustable intake camshaft optimises filling of its combustion chambers and two balancing shafts guarantee plenty of refinement.

Direct injection and turbo technology is the ideal combination for abundant driving pleasure and impressive efficiency. The turbocharger responds extremely fast and the four-cylinder engine is spontaneous, fleet-footed, high-revving and torquey. It accelerates the A3 Cabriolet with six-speed manual gearbox to 100 km/h in 8.3 seconds and on to 218 km/h; it accomplishes the EU driving cycle on an average of 7.3 litres per 100 km. Alternatively Audi can supply the sporty S tronic.

Technically speaking, the 1.8 TFSI is a very close relation of the 2.0 TFSI that was voted "Engine of the Year" three times in a row by an international panel of journalists. The two-litre version puts 280 Nm of torque onto the crankshaft from 1,800 to 5,000 rpm, and between 5,100 and 6,000 rpm it develops 147 kW (200 bhp). The 2.0 TFSI likewise operates with an adjustable intake camshaft and two balancing shafts, and its compression ratio of 10.5:1 guarantees high thermodynamic efficiency.

With the S tronic dual-clutch gearbox that is available alongside the six-speed manual gearbox, the A3 Cabriolet 2.0 TFSI sprints from 0 to 100 km/h in 7.3 seconds; its top speed is 231 km/h. It uses on average 7.6 litres of fuel per 100 kilometres.

The engine's power is directed to the front wheels on all versions of the Audi A3 Cabriolet; the engine versions from the 103 kW (140 bhp) upwards are fitted with a six-speed manual gearbox as standard. The S tronic combines the advantages of both automatic and manual transmission. At high loads and engine speeds, it shifts between its six gears in just 0.2 seconds without palpably interrupting the power flow.

The driver can operate the S tronic by means of the one-touch lever or, in motor racing style, using the shift paddles on the steering wheel. There are furthermore two fully automatic modes available, D for Drive (standard) and S for Sport. The S tronic operates highly efficiently and its electronic management in the automatic mode ensures that the engine runs as economically as possible at low engine speeds. Even the most painstaking of drivers could not accomplish this better.

The dynamic suspension

The light, compact fabric top lowers the overall weight and the centre of gravity of the Audi A3 Cabriolet. This helps the Audi dynamic suspension to realise its full potential.

Audi had recourse to a classic layout for the front suspension – a McPherson design with triangulated lower wishbones. The subframe on which the structure is mounted is made from aluminium. Bolted to the body, it imparts the forward structure with very high rigidity.

The precise, firm-acting rack-and-pinion steering operates with electromechanical power assistance with speed-dependent control. The system does not use energy when the car is driving in a straight line, saving 0.2 litres of fuel per 100 kilometres on average.

The four-link rear suspension represents another technical highlight. Its design principle brings major advantages in terms of handling characteristics because it registers and responds to longitudinal and lateral forces separately. Here again, a subframe connects the suspension with the body; compact coil springs and dampers provide vertical support.

All these technologies are key ingredients of the overall impact made by this sporty convertible. It is infused with the precision and spontaneity that the car delivers with every turn of the steering. The open-top A3 is sprung with subtlety and its steering functions with unshakeable calm. The self-steering behaviour remains neutral right up to a very high handling limit.

Options: sports suspension and large-dimension wheels

For the Ambition equipment line, the A3 Cabriolet is available optionally with sports suspension that lowers the body by 15 mm. The Attraction line comes with 16-inch wheels with size 205/55 tyres. On the Ambition, 17-inch aluminium wheels with size 225/45 tyres are standard. Audi can also supply four other wheel versions as options, as well as a tyre pressure monitoring system.

The brake system of the A3 Cabriolet likewise satisfies sports standards. The front discs are ventilated and have a large diameter. The pedal feel is direct and spontaneous, and the braking power can be regulated with outstanding ease. Particular emphasis was placed on reducing the braking distance when the stabilisation program (ESP) was being fine-tuned.

The equipment

The Attraction line of the Audi A3 Cabriolet already comes with a semi-automatic hood. Four electric windows and the standard daytime running lights round off the specification. The sporty Ambition line has the distinguishing features of 17-inch aluminium wheels, front fog lights and sports suspension. Inside, the sumptuous equipment includes sports seats, a driver information system, a leather sports steering wheel, a wind deflector and special inlays, upholstery and door sill trims.

The range of options for the A3 Cabriolet includes such convenient items as multifunction steering wheels, deluxe automatic air conditioning, leather upholstery, heated seats and a parking aid. Xenon plus headlights and the adaptive light for cornering illuminate the road effectively in the dark. The storage package for the interior and luggage compartment and a ski and snowboard bag further add to the practical utility of the A3 Cabriolet.

Typically for Audi, the A3 Cabriolet too features a broad range of multimedia technologies. This extends from the chorus CD radio, with four speakers, to the Bose sound system. All audio systems from the concert radio upwards include an interface on the centre tunnel for connecting up an iPod or MP3 player. Two navigation systems – with monochrome or large colour monitor – help with providing directions. For mobile telephony, Audi offers a mobile phone preparation in combination with the audio systems.

Those who are fond of very special features will appreciate the equipment lines on offer from quattro GmbH. The S line comprises an exterior package for the body and a sports package. A third option available from quattro GmbH is the Audi exclusive line.

Three international design awards for Automobili Lamborghini



The Lamborghini Gallardo recently received the highly acclaimed Red Dot Design award for its ‘high design quality’ by the Design Zentrum Nordrhein Westfalen shortly before its market introduction.

The Red Dot Design Award is one of the most prestigious international design prizes which judges products in all commercial sectors. The award was handed to Luc Donckerwolke, head of the Centro Stile Lamborghini.

In addition, the “icon” Murciélago was honoured with the famous Red Dot Design Award in the category ‘Best of the Best for the highest design quality’.

Unveiled two years ago, the Murciélago was the first model to represent the introduction of Lamborghini’s new design philosophy. It has subsequently received world-wide acclaim, numerous design prizes and has been successfully sold on an international level.

The Lamborghini brand, which was relaunched at the IAA Frankfurt Motorshow in 2001 and represented by a new stand concept, was crowned with the Red Dot Award for it’s impressive and strong corporate design.

In the year of its 40th Anniversary, Automobili Lamborghini will reach a production volume exceeding 1000 units in 2003.

Over 600 of these will be Gallardos.



Sant’Agata Bolognese, 4 July 2003

and...

The Gallardo is
“the world’s most beautiful car”
among the supercars




The Lamborghini Gallardo has been selected by an international jury, which gathered in Milan, as “The world’s most beautiful car in 2003” in the sport and supercar category.

The jury – made up of designers, automobile historians and art experts, as well as specialised journalists – have chosen Lamborghini from prestigious national and international candidates which were displayed together with fifty cars of all categories, in the charming background of the castello Sforzesco in Milan.

“This represents a very important award, not just for the Gallardo and for its unique design concept – Lamborghini’s President Werner Mischke commented – but also for all the people who work in the Sant’Agata plant.

The award will be handed over on the forthcoming 5th March on the occasion of the Milan Triennale.

In 2001, the first model in the new Lamborghini’s range, the Murciélago, also received a special award.


Sant’Agata Bolognese, 12 November 2003

SUZUKI AUTO SHINES ON THE STRIP

DURING 2007 SEMA SHOW

Suzuki debuts sportbike-inspired SXForce based on all-new 2008 SX4 Sport

SX4 WRC and Grand Vitara Dune appeal to off-road enthusiasts

Five-door SX4 Crossover flaunts concept- and production-based accessory line




LAS VEGAS – (Oct. 29, 2007) – American Suzuki Motor Corp. showcases four spirited and dynamic vehicles at the 2007 Specialty Equipment Market Association (SEMA) trade show, including its never-before-seen, sportbike-inspired SXForce LIVE vehicle based on the all-new 2008 four-door SX4 Sport. A vehicle designed for four-wheel and two-wheel tuner enthusiasts, SXForce communicates Suzuki’s “Way of Life” brand philosophy as a company that builds fun-to-operate vehicles, from its widely recognized and high-performance motorcycles to its exciting and versatile cars and SUVs.




To further demonstrate the company’s bold and adventurous DNA, Suzuki displays its SX4 WRC car and rugged Grand Vitara Dune LIVE vehicle – two Suzuki machines designed for ultimate off-road performance. In addition, Suzuki offers aftermarket enthusiasts a sneak preview of a number of performance-based concept accessories – specifically developed for this year’s show – and an array of style-enhancing Genuine Suzuki Accessories for its 2008 five-door SX4 Crossover.




“Suzuki always looks forward to SEMA because of its upbeat and somewhat irreverent energy,” said Gene Brown, vice president of marketing and PR, American Suzuki Automotive Operations. “The overall enthusiasm for cars and for life that underlies the entire event meshes perfectly with our brand philosophy and parallels the passion infused into the concepts we have on display this year and the vehicles currently in our showrooms.”






SXForce

With the arrival of the 2008 SX4 Sport, Suzuki expands its highly popular and media-acclaimed Suzuki LIVE Series (LIFESTYLE VEHICLES) – a line of brand-dedicated concept vehicles specially designed for life enthusiasts, adventurers and thrill-seekers.

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Reinforcing the link between the company’s rich motorcycle heritage and versatile line of fun-to-drive automobiles, Suzuki introduces the SXForce, a sportbike-inspired concept based on the on the all-new 2008 SX4 Sport. Designed and built by Road Race Motorsports of Santa Fe Springs, Calif., the SXForce boasts a powerful 250-horsepower, 2.0-liter, turbocharged engine matched to a five-speed manual transmission.




The exterior shell of the SX4 Sport has been modified to be eye-catching to both four-wheel and two-wheel enthusiasts. It features a striking blend of carbon fiber, Flash Pearl White and Orange Metallic paint and showcases a number of performance-based automotive parts and stunning motorcycle accents, including sportbike-style side rearview mirrors and dual exhaust, also found on the championship-winning GSX-R1000.




While the SXForce is sure to be a showstopper on display, it was designed to look even better on the road. The fully drivable, track-tested SX4 Sport concept receives several performance enhancements, including a fully tuned performance suspension system, F1-style outlet gills to help underhood air flow, tailored rear bodywork with carbon fiber diffuser, Carbontrix rear wing, Tein coilover suspension height and damper setup, and reinforced structure to further enhance rigidity for optimal handling. The SXForce is outfitted with 18-inch Enkei racing wheels and a staggered high-performance Toyo T1-R tire package – 225/45-18 in the front and 235/40-18 in the rear. It also is equipped with Rotora six-piston calipers with two-piece 355mm rotors for sportbike stopping power.




The motorcycle theme continues inside the SXForce, beginning with suede and leather seats and interior appointments, mimicking sportbike leathers. Other interior enhancements include motorcycle instrument cluster and controls, roof air intake for optimal breathing and a revised track-themed interior, featuring carbon fiber components and accents. Engine vitals are monitored via a Zeitronix ZT-2 wideband data logger. All vital engine parameters are logged on a laptop and viewed on the ZT-2 gauge mounted on the Hayabusa handlebars. The SXForce is equipped with an integrated Garmin navigation system, and its rear seats have been removed and replaced by a high-output Rockford-Fosgate audio system.



















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S


X4 WRC

With its sports-minded heritage, coupled with a passion to excel in the world’s most competitive venues, Suzuki Auto drives toward another motorsports challenge with its entry in the World Rally Championship (WRC).




Derived from the five-door SX4 Crossover, a prototype model of the SX4 WRC was first unveiled at the Geneva Motor Show in February 2006. Developed as a driver-friendly World Rally Car offering high controllability under a wide range of rally conditions, this creation by Suzuki Sport, Suzuki’s motorsports division, has involved an extensive testing program on many different types of surfaces. As a supplement to the testing, Suzuki Sport chose two events in 2007, the Rallye de France and the Wales Rally GB, to closely represent the majority of surface types. The Rallye de France is known as one of the most challenging tarmac events, and the Wales Rally GB, held later in the year, is well regarded for similar reasons.




The SX4 WRC boasts a 2.0-liter turbocharged J20 engine with full-time 4WD drivetrain and a five-speed sequential gearbox. The vehicle’s 1,997 cc engine delivers 320 brake horsepower between 4,000 and 4,500 rpm, along with a maximum torque of 590 N-m (435 lb.-ft.) at 3,500 rpm.




The SX4 WRC’s powertrain features a carbon three-disc clutch, electronically controlled center differential and mechanical front and rear differentials. Its well-balanced chassis and rigid structure allow the front and rear MacPherson struts with coil springs work to their full potential, and its Reiger shocks deliver dynamic, responsive handling. For tarmac, the vehicle is fitted with 20/65-18 tires fitted on 8X18-inch wheels. On gravel, 17/65-15 rubber is mounted to 7X15-inch wheels.




The SX4 WRC sits on a wheelbase of 2,500mm, stands 1,450mm high and weighs 1,230 kg (the minimum authorized). All specs reflect those of the final-phase development-test vehicle and are not necessarily indicative of the 2008 entry. As noted by Nobuhiro Tajima, vice president of Suzuki Sport, the endeavor is still in the early stages of development, including the engine, transmission and suspension.




The WRC effort builds on Suzuki’s outstanding success in the JWRC, where the Swift Super 1600 has enjoyed an excellent record, creating even more excitement and anticipation in 2008.

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Grand Vitara Dune

First introduced at the 2005 SEMA Show, the Grand Vitara Dune is designed for off-road enthusiasts who demand off-road capabilities. Well-equipped with 11.5 inches of minimum ground clearance and a towing capacity of 3,000 lbs., the Dune provides enough muscle to add a huge dose of exhilaration to any weekend. This Grand Vitara concept also features off-road skid plates, fender flares, wear-reducing cladding and running boards, all dressed in lightning yellow paint to match the color scheme of Suzuki ATVs. Roomy on the inside, the five-passenger Dune features a rear off-road gear storage and “mobile garage” work station, ideal for last-minute adjustments. The Dune also is equipped with a built-in GPS and navigation system.




SX4 Crossover Accessories

To complement Suzuki’s versatile, stylish product line, the company offers an array of Genuine Suzuki Accessories – a line of style-enhancing trim packages and accessories designed to personalize Suzuki cars and SUVs sold in the United States. Suzuki showcases a number of pre-production performance-enhancing parts and interior and exterior accessories for the sporty SX4 Crossover.




Concept Accessories:

Cat back Exhaust – Features stainless steel design, improves horsepower and offers deep performance tone that remains 50 state “sound level legal.”

Cold Air Intake – Intake system improves horsepower and offers performance pitch.

Sport Suspension – Lowers ride height (approx. 1.5 inches) for a firmer ride.

Alloy Wheels – Custom-designed 17-inch aluminum alloy wheels, available in a chrome finish or machined surface with black paint. Includes chrome lug nuts and Suzuki center cap.




Genuine Suzuki Accessories:

Rear Spoiler – Rally-inspired rear deck spoiler is molded in sturdy, lightweight polyurethane and is available color-matched to the SX4 Crossover.

Hood Mask – Custom-fit hood mask made of durable vinyl and soft fleece backing helps protect the front of the SX4 Crossover from damage caused by minor road debris.

Silver Finish Front Grille – Front grille replaces original black version and matches the lower bumper trim on the SX4 Crossover.

Carbon Fiber Dash Trim (Red) – Dash trim accents made of real carbon-fiber weave material with an exterior-grade urethane topcoat and screened SX4 logo are available in three different colors to coordinate or contrast with the interior of the SX4 Crossover. Trim fits both automatic and manual transmission models.

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Carbon Fiber Door Sill Trim (Red) – Door sill accents made of real carbon-fiber weave material with an exterior-grade urethane topcoat and screened SX4 logo are available in three different carbon-fiber weave colors or a brushed aluminum finish to coordinate or contrast with the interior of the SX4 Crossover.

Billet Sport Pedals – Sport pedal set, including dead pedal, is made of lightweight aluminum and non-slip rubber inserts, offering a highly polished look with engraved Suzuki logo.

Billet Battery Tie Down & Billet Oil Cap (Sold as a package) – Highly polished aluminum battery tie down and oil filler cap with engraved Suzuki logo to dress up your engine bay.

Blueconnect®, Bluetooth Phone System – Speaker- and microphone-integrated communication system that offers wireless interaction with any bluetooth-compatible cell phone, allowing dialing and hands-free communication with the touch of a button. Installation required (for non-sunroof models only).

Rear Bumper Protector – Adhesive-backed applique to help protect from minor nicks and scratches.



2008 Suzuki Auto Product Line

Beyond its show vehicles based on the spirited four-door SX4 Sport, bold and functional five-door SX4 Crossover and rugged Grand Vitara compact SUV, Suzuki Auto’s 2008 vehicle line includes the exciting XL7 midsize SUV, popular Forenza sedan and Forenza Wagon, and the European-styled Reno. Every vehicle in the line provides Suzuki’s standout virtues of toughness, leading-edge style and high-end features at very competitive prices. All 2008 Suzuki automobiles are backed by America’s #1 Warranty: a 100,000-mile/seven-year, fully transferable, zero-deductible powertrain limited warranty.




About Suzuki Auto
The Brea, Calif.-based Automotive Operations of American Suzuki Motor Corporation was founded in 1985 by parent company Suzuki Motor Corporation (SMC) and currently markets its vehicles in the United States through a network of approximately 500 automotive dealerships in 49 states. Based in Hamamatsu, Japan, SMC is a diversified worldwide automobile, motorcycle and outboard motor manufacturer with sales of more than two million new automobiles annually. Founded in 1909 and incorporated in 1920, SMC has operations in 187 countries. For more information, visit http://www.media.suzukiauto.com/.

The World’s MOST EXTREME PORSCHE - "Wicked Porsche" - Gives Racing Fans of All-Ages a Chance to Test Their "Need for Speed" at SEMA 2007

WHAT:
Calling ALL gamers and racing fans – you don’t need to buy a ticket to SEMA to see "Wicked Porsche" at SEMA, and to test drive some of the hottest new video games on the market on one of the car’s 13 + video screens! The world’s most extreme Porsche, "Wicked Porsche", is an F5 Porsche 986 GT S by A.I. Studios. It is the ONLY Porsche in the world with a full 128 track Pro-Tools recording studio built into it. A.I. Studios will be featuring their latest designs on "Wicked Porsche" at the 2007 SEMA Show in Las Vegas. The annual Show by SEMA (Specialty Equipment Market Association) is the world’s largest and most exciting trade show, which gathers vendors, buyers and enthusiasts from every corner of the earth under one huge roof (and several football-field-sized outdoor racetracks) for one week in Las Vegas. This year A.I. Studios will demonstrate the design features they have incorporated in "Wicked Porsche" which are based on the "Wicked’s" owners’ favorite video game - Need for Speed ™ by Electronic Arts. There will be gaming stations set up in and around "Wicked Porsche" so fans can play the newest games on the market (including a pre-release game set for retail release November 14, 2007) on one of the car’s 13+ video screens.

MAIN POINTS:
• SEMA Show 2008 will feature "Wicked Porsche" (the world’s only car with a full video & music recording studio built into it) from 10/30/07 – 11/2/07 at the Las Vegas Convention Center.
• Interactive gaming stations built into "Wicked Porsche" will allow fans of all ages to play the hottest video games (some even weeks before it’s released in stores - just in time for your Holiday Gift List).
• Up and Coming Cyren Records’ recording artists Didi, Alter Image, and Sunny Lane will be onsite to meet their fans, sign autographs, and challenge attendees to a round or two on the video games (where challengers can receive free t-shirts, music CDs, video games, etc…).
• A.I. Studios will present the new design updates to "Wicked Porsche" including vertical doors, 3 carbon-fiber bottle NOS Nitrous Oxide System, 8000 Watt SONY competition class sound system, modified air intake system for horse-power increases, 30" DLP projection video, wireless 2" video monitors incorporated into the custom chrome Carrera Sport Wheels, Artist Kit Rae’s fantasy blades incorporated into the door handles and other panels, solar-powered high intensity LED fog and security lights, etc…
• A.I. Studios will be hosting a Convention After-Party every night (10/30 – 11/2/07) from 10 pm – 5 am at the Sapphire Club.
• Live bands and DJs will perform through "Wicked Porsche’s" intense sound system.
• SONY Give Aways (like hats, t-shirts, posters, etc…)
For more information, go to www. http://www.semashow.com/

SEMA Zone TV

SEMA ZONE TV SERIES OFFERS ALL ACCESS PASS TO AFTERMARKET INDUSTRY

Former SEMA Chairman Corky Coker Hosts New SPIKE TV Show

Irvine, CA (October 31, 2007) – As the premier automotive specialty product trade event, the Specialty Equipment Market Association (SEMA) Show attracts professionals from across the world for a glimpse of the hottest products, trends, events, and players in the aftermarket industry.
Although the annual SEMA Show is not open to the general public, many automotive enthusiasts desire the latest aftermarket business news throughout the year. To meet the demand of these enthusiastic aftermarket addicts, the new SPIKE TV television series “SEMA ZONE” will provide an insider look into the industry’s most influential personalities, ideas and innovative products. Following the premier episode on February 2, 2008, this new exciting automotive aftermarket program will air on Spike TV weekly.

SEMA ZONE features interviews with celebrities, designers, low riders, hot rodders, modifiers and tuners while showcasing garages and modifiers specializing in extreme paint jobs, performance exhaust systems, tricked out rims, ground effects and more. In addition to the professional and celebrity interviews, the show will discuss the latest and greatest in the car hobby with everyday enthusiasts. Created by Art Royce, co-founder and CEO of the Irvine, CA based Coast Media Teleproductions, Inc. and Coast Media Worldwide, Inc., this high energy series entertains and educates viewers about the newest innovations and the brightest minds in the automotive aftermarket.

With his diverse background as an actor, musician, automotive engineer, film and television show producer, Royce founded Coast Media Teleproductions with his wife Joyce in 1987. Since 2001, Royce has been involved in creating, producing and directing the live and broadcast versions of “The Meguiar's Award,” an annual event at the Kodak Theatre in Hollywood that honors the person of the year in the car hobby. In 2004, Royce began producing and directing Car Crazy TV, which is now one of the high rated shows on SPEED. Royce previously produced live television coverage of the SEMA Show for Car Crazy's SEMA TV.

“No other television program covers the entire automotive aftermarket industry like the new SEMA ZONE show,” said Royce, who also produces and directs each episode. “Corky Coker’s undeniable passion for cars and aftermarket background makes him the ideal host for such a diverse show.”

As former chairman of the SEMA and president of Coker Tire, a family business celebrating their 50 year anniversary in 2008, Corky Coker has a life long connection to the collector car hobby and over three decades in the automotive aftermarket business. Joined by customization guru David “the Fishman” Rivera, “bling” expert/hip hop artist DJ Skribble and other colorful segment hosts, Coker will utilize his unique perspective, automotive expertise, Southern charm and quick wit to give viewers an inside look at the automotive aftermarket industry. Coker wraps up each episode by addressing new proposed laws that affect the hobby. This “Heads Up” segment informs the audience on how to make difference in these important issues and offers responses to viewer letters.

“I am so excited to be a part of the new SEMA ZONE television series,” said Coker. “SEMA ZONE offers the public a backstage pass for the all the innovative products, news and influential personalities in this relentlessly growing industry.”

For more information or videos from each show, please visit the SEMA ZONE website: www.xtremezone.tv.

Coker Tire Company, Inc. of Chattanooga, Tennessee is the world's largest supplier of collector vehicle tires, with distributors in more than 30 countries. The company offers vintage bias-ply and nostalgia-style radial tires for collector vehicles from the late 1890s through the mid 1970s, including products for antique autos and trucks, hot rods, vintage race-cars and vintage motorcycles. Coker Tire also sells vintage-style wheels and rims, Michelin memorabilia, novelty bicycles and unicycles. Customers can visit www.cokertire.com to shop, request a catalog, and place an order or call (800) 251-6336 for more information.

West Coast Customs Experience Debuts at SEMA

WEST COAST CUSTOMS EXPERIENCE DEBUTS AT SEMALAS VEGAS CONVENTION CENTER - OCTOBER 30th - NOVEMBER 2nd
LOS ANGELES - October 22, 2007 - West Cost Customs, the world's premiere vehicle modification shop, is debuting it's WEST COAST CUSTOMS EXPERIENCE, during the 2007 SEMA show in Las Vegas, October 30th through November 2nd. The WEST COAST CUSTOMS EXPERIENCE features in-booth, master classes in Paint and Body; Car Interiors; Mobile Electronics; Vinyl Car Wrapping and Fabrication, LIVE and outdoors at the East End of the lower South Hall.Taught by the actual master technicians from the famed West Cost Customs Shop in Southern California, the WEST COAST CUSTOMS EXPERIENCE offers three 90-minute classes, per day, for each shop discipline. Show attendees and participants are able to sign up NOW for classes at www.wccexperience.com. Please note that space is limited and all efforts will be made to accommodate those classes requested.Classes start on Tuesday, October 30th at 10:00 a.m. sharp and conclude daily at 3:30 p.m., with the exception being Friday, November 2nd, with only 10:00 a.m. classes being offered. On Tuesday, October 30th and Thursday, November 1st there is a half-hour Meet & Greet with the WCC crew from 4:00 p.m. to 4:30 p.m.PAINT & BODY10:00 am - 11:30 am - Body work, Pinstriping, Shadowing12 noon - 1:30 pm - Body work, Pinstriping, Shadowing2:00 pm - 3:30 pm - Body work, Pinstriping, ShadowingINTERIOR10:00 am - 11:30 am - Recovering Seats12 noon - 1:30 pm - Installing Headrests and Headliners2:00 pm - 3:30 pm - Installing SunroofsELECTRONICS10:00 am - 11:30 am - Body Alarm Installation12 noon - 1:30 pm - Speaker Build Box2:00 pm - 3:30 pm - Radio Amp Speaker InstallationFABRICATION10:00 am - 11:30 am - Welding (Tig/Mig/Plasma), Airbags, Exhaust, Shaved Door Handles, Chop Roof12 noon - 1:30 pm - Welding (Tig/Mig/Plasma), Airbags, Exhaust,Shaved Door Handles, Chop Roof2:00 pm - 3:30 pm - Welding (Tig/Mig/Plasma), Airbags, Exhaust,Shaved Door Handles, Chop RoofVINYL CAR WRAPPING10:00 am - 11:30 am - Car Wrapping, Vinyl Techniques12 noon - 1:30 pm - Car Wrapping, Vinyl Techniques2:00 pm - 3:30 pm - Car Wrapping, Vinyl TechniquesWest Coast Customs, headquartered in Corona, California, was founded in 1993 by car build superstar Ryan Friedlinghaus, and is internationally recognized for its state-of-the-art facility; it's complete vehicle modification services; original designs; cutting edge technology and superior craftsmanship. Visit the WEST COAST CUSTOMS EXPERIENCE at SEMA and log onto www.westcoastcustoms.com for daily, up-to-date information.

Lexus at SEMA

LEXUS TO DEBUT NEW PERFORMANCE ACCESSORY LINE AT 2007 SEMA SHOW
On Tuesday, October 30, Lexus will unveil an all-new performance accessory line at the 2007 Special
Equipment Marketing Association (SEMA) Show in Las Vegas. Lexus’ appearance will mark the
division’s first official participation in SEMA, an aftermarket show where more than 100,000 industry
leaders from over 100 countries showcase the latest in automotive products, electronics, and the
hottest accessories.
“The SEMA Show is the premier automotive specialty products trade event in the world, and
Lexus is thrilled to participate this year,” said Brian Bolain, National Lexus Interactive and Automotive
Events Manager. “SEMA is the perfect venue for the launch of our new performance line, to display
our performance-oriented project vehicles and showcase our all-new Lexus IS F high-performance
sport sedan.”
Lexus will premier the new performance accessory line at a noon press conference on October
30. The press conference will be in the Lexus exhibit tent located outside adjacent to the Central Hall
of the Las Vegas Convention Center. The exhibit tent sits next to the Motor Trend Proving Ground
powered by Lexus, where the 400-plus horsepower performance-tuned IS F will be available for test
drives.
The drives are offered in 15-minute intervals Tuesday through Thursday on the proving ground
track. Scott Pruett, Lexus’ 2007 Grand Am Rolex 24 Hours of Daytona champion, will be on hand to
lend some advice to those ready to take their turn behind the wheel of the 5-liter V8-powered IS F.
For a chance to drive the IS F on the Motor Trend Proving Ground, SEMA Show registered members
can simply go to www.lexus.com/isfdrive and sign up for a lap around the circuit.
For those wanting an off-track experience with the IS F, Lexus will provide two virtual driving
options. Located in the Lexus exhibit area will be an IS F mounted to a rear-wheel dynamometer,
which will allow attendees to experience the high-performance feel, sound, and power that the IS F
has to offer. SEMA members can sit behind the wheel of the IS F and, using a pair of paddles located
within a fingertip’s reach, perform ultra-fast upshifts. Gear changes come within a tenth of a second.
Downshifts are accompanied by incredibly precise throttle blips to match engine rpm to vehicle speed.
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Lexus at SEMA 2-2-2-2
In addition, three synced racing simulators featuring an IS F sports seat with vibration and
sound, and three flat screens, will allow gaming fans a chance to virtually drive the all-new Lexus and
compete against each other on a choice of three tracks. A fourth flat screen showing all three cars in
race mode will be available for observers. Attendees will be able to take home a cd-version of the
specially designed video game.
The tent will also feature Lexus project cars showcasing a high-end aftermarket perspective.
Lexus project cars will include the following:
- IS F Super Car by 5 Axis Models - IS 350 concept car by TRD
- SC 430 by BRS Autodesign - GS 430 by Blitz
- GS 430 by GReddy - LS 460 by Fesler Productions
- LS 460 by VIP Auto Salon - RX 400h by 714 Motorsports in partnership with
- LS 460 by CEC Wheels MOMO USA
All Lexus activities will be held at the exhibit tent or the Motor Trend Proving Ground Powered
by Lexus except where noted. Lexus’s schedule of activities for the SEMA show include the following:
Tuesday, October 30, 2007
9:00 a.m. – NOON Exhibit Space Open
NOON – 1:00 p.m. Press Conference and Lunch at Motor Trend Proving Ground
1:00 p.m. – 5:00 p.m. IS F Course Drives
Wednesday, October 31, 2007
9:00 a.m. – 5:00 p.m. IS F Course Drives and Exhibit Space Open
Thursday, November 1, 2007
9:00 a.m. – 5:00 p.m. IS F Course Drives and Exhibit Space Open
Friday, November 2, 2007
9:00 a.m. - 4:00 p.m. Exhibit Space Open
Lexus will also be a part of the CEC Wheels annual fashion show on Thursday November 1, at the
beautiful Bali Hai Golf Club. The LS 460 and IS F CEC project cars will join other modified luxury
models in taking a turn on the catwalk. This annual event has proven to be one of the most coveted
invitations during SEMA week.

Bourget’s Bike Works Introduces New Small Block Powered Quadracycle for 2008.
Phoenix, AZ - Bourget’s Bike Works, manufacturers of highly sought after custom
motorcycles and accessories, announced the newest addition to the 2008 model lineup
crossing the boundaries into the personal transportation marketplace.
On display at SEMA is the 2008 Bourget’s Shredder F-80. The Shredder F-80 is the
industry’s first limited production V8 powered quadra-cycle being offered from Bourget’s
Bike Works beginning January 2008.
With the look and feel of an open riding position similar to a motorcycle, but the ride,
performance, and handling of a high-end sports car, the Shredder bridges the gap of
these two types of vehicles appealing to many buyers wanting to ride a bike without the
risk and worries of balancing on two wheels. Using many parts from the automotive
industry including a small block Chevrolet V8, suspension, and steering components,
this vehicle appeals to many consumers in the Hot Rod industry looking for a unique
vehicle to customize and enhance. Future options will include a number of engine and
transmission choices that allow the end user to achieve gas mileage as high as 50
MPG.
“As the personal transportation market continues to grow, I wanted to build a new breed
of vehicle that customers can get excited about, feel comfortable about riding, and
customize it like the hot rods of the past with relative ease” said Roger Bourget,
President of Bourget’s Bike Works, “These machines will appeal to a new breed of
open-air rider, and change the future landscape of the performance market.”
About the 2008 Bourget’s Bike Works Shredder:
Limited Production of 25 Per Year
MSRP - Starting at $90,000.00 USD
425 Horsepower, 383 Fast Burn Chevrolet Crate Motor
Turbo 350 Automatic Transmission
Winters “Quick Change” Rear End
Porsche 930 CV Joints
4 Wheel Independent Suspension
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Power Rack and Pinion Steering
All Aluminum Body
Custom 17 x 12 Aluminum Wheels with AVON 330 Tires
About Bourget’s Bike Works
Founded in 1993, by Roger Bourget, Bourget’s Bike Works is the oldest custom V-Twin
manufacturer in the motorcycle industry. Having 2 patents on our frames, one for the drop seat/
oil in frame chassis, and the jackshaft/dual rear belt setup, Bourget’s is considered by many as
one of the top custom motorcycles builders in the industry. Bourget’s also designed and
developed the AVON 330 Rear tire which is the largest DOT approved motorcycle tire on the
market and a key fixture in many Bourget designs.
Producing over 600 custom machines each year, Bourget’s Motorcycles are considered the
premier brand of custom motorcycles, and owned by many celebrities, athletes, and affluent
individuals around the world.
For more information on Bourget’s Bike Works, go on-line to http://www.bourget/s.com,
or visit your local dealership.

Mothers' 1970 Chevelle “ProPane” to Debut

Mothers' 1970 Chevelle “ProPane” to Debut

at SEMA Show 2007


The team from Mothers Polish has another cool ride to add to its already impressive fleet of hot rods, customs, race cars and big rigs. It's the ultimate symbol of Chevy muscle, a 1970 Chevelle SS. But this build is more than just your average overhaul — it's resto-modded with pro touring in mind, and produces over 1,000 clean-burning propane-fueled horsepower without the aid of boost or nitrous.

The concept of ProPane was developed by Jim Holloway of Mothers Polish, designed by Chip Foose, and brought to life at Paul Gonzalez Custom Cars, who managed the build. A talented team of expert fabricators, suppliers and other friends of the Mothers family were recruited from throughout the automotive aftermarket industry and worked tirelessly until its completion. ProPane sports a unique tube chassis by Obrothers Design, which mates to an innovative inboard pushrod coil-over suspension dampened by Penske 8300 racing shocks and sports one-off Foose Design wheels and Pirelli P Zero rubber.



Thinking forward as well as “green,” the ProPane’s groundbreaking power is provided by a large-displacement Haigh Blocks small block motor with Propane Performance Industries fuel delivery managed with with a Link ECU. Any way you look at it, the Mothers ProPane is unlike any other hi-po Chevelle. Previewed earlier in the year with a developmental engine, the completed ProPane makes its world debut at the only place that seems fitting — the SEMA Show 2007.



Date: Tuesday, October 30, 2007



Time: 9:40-10:00 a.m.





CopyRight Mother's

WEST COAST CUSTOMS DEBUTS WRENCH AT SEMA

WEST COAST CUSTOMS DEBUTS WRENCH AT SEMA
LAS VEGAS CONVENTION CENTER - OCTOBER 30th - NOVEMBER 2nd




LOS ANGELES - October 26, 2007 - West Coast Customs, the world's premiere vehicle modification shop, is debuting WRENCH, its clothing line of shop and street wear, during the 2007 SEMA show in Las Vegas, October 30th through November 2nd.

Partnering directly with one of the world's largest manufacturers, West Coast Customs is looking to fill a void in the market place for well-made, affordable clothing that those working in "hands-on" professions will feel are comfortable enough to wear to work and fashion forward enough to wear as street wear.

West Coast Customs, CEO Ryan Friedlinghaus' personal style is the cornerstone of the WRENCH collection. Meshing together graffiti and tattoo type art, with many of the tools on a mechanics bench, the line is certain to appeal to those who live the lifestyle and work the trade.

"Anytime anyone works in a creative environment, elements of your personal style always come through a little and for me, it happens to be in the shop," said Friedlinghaus. "This line of clothing was just a natural progression for me and something I have really wanted to do for a long time. There is definitely a need for some cooler clothes for the average guy to wear to work."

Current offerings from WRENCH include:

Work-style shirts; Work-style shorts; Work-style pants; Mechanics gloves;
T-shirts and Hats.



Samples of the new West Coast Customs line, WRENCH, will be available for viewing at the WCC Experience booth at SEMA, Las Vegas Convention Center, the East End of the lower South Hall.

For more information visit www.westcoastcustoms.com.

NOS is going big in NASCAR

Copyright NOS

Opening

Hello you all, Yeah, in english, nor french nor portuguese, english, why? Easy, this blog was creayed to replace my flog as my e-zine, will it have useful news? No! Will it say about my life? No! If you're looking for that, www.fotolog.com/taz2 ok? Here I will be posting the tons of Press Release for SEMA & AAPEX Media Credentials, Press Releases for CarSponsorships.com for recruits, and lots of others that I have access to, so making it short, I'm creating Taz2's E-zine for real, with or without readers. (seeing how many people that I know that like's cars, no is the right answer)
Thx for your attention, as soon as possible, I will get you all SEMA News ( and pics) see ya